Rumor has it that a family member is about to manage the opening of a new hair styling facility in Sheboygan. It is called the Barbershop.
I want the world to know that my grandpa Chalk had a 3 chair barbershop in the late 1930’s and early 1940’s. It gave male gender customers haircuts and shaves. It is now 75 years later and someone has decided that it would be special to open a chain of outlets called the Barbershop. Huh? Grandpa Chalk did that 75 years ago.
The environment of the new Barbershop is unique. It serves guys only. There are individual cubicles. Each cubicle has a flat screen TV with a remote control that they tape to your fingers during your haircut. They have buckets (or baskets) of peanuts that you can enjoy before, during and after your haircut. You can shuck the shells to the floor, throw them at other customers or toss them in the air as the Packers fumble another ball. All this frivolity for $10.
Oh yeah, then there is the haircut. I assume that they give great haircuts. They have professional stylists. Maybe it doesn’t matter. They give a treat instead of a treatment.
Okay, peanuts on the floor isn’t a new concept. The Ground Round restaurant has been doing it for years and so have several local steak houses. Flat screen viewing has been part of sports bars for years. It is nice but not new. People are friendly. So what is the secret? What is the secret?
During my morning exercise, I encountered a retired barber and his friend. We kidded about the “Barbershop”. I described the concept of peanuts and TV to which the friend (a female mom) replyed that her son had received a cut at the new Barbershop in Appleton. His comment was “Mom, they have hot chicks”. Whoa! Now let me see. Peanuts! TV! A good haircut! Male only patrons! And apparently the secret, “hot chicks”!
So prepare Sheboygan. The Barbershop will take your community by storm. And I know the secret of their success.
Love,
Dad